Mes compétences :
Marketing
Santé
Échographie
Gynécologie
Management
Entreprises
GE HealthCare
- Marketing & Application Manager WHS Ultrasound France
2010 - maintenantBusiness Marketing & Business development
Sales Manager Support
Sales Representative Support to KOL site and Public Hospital environment
Strongly involved in Big deal review, Distribution strategy & business execution
IB management – Execute strategic plan to increase our retention rate
Action plan
Sales support: Trainings (GE Sales people, Dealers, Agents), Sales tools kit creation, Sales Flyers
Sales force effectiveness improved: power messages regularly delivered
Product Management
Assure and maintain the level of quality
Ensure the right product strategy execution (sales tools, trainings to Applications, Dealers & Sales specialist team)
Work closely with Global R&D to bring expertise and develop and optimize new features
Product positioning, pricing : Packages creation adapted by region
NPI Management & Communication : Marketing plan designed by business activities, customer segments
Manage Team of 10 Application Specialists dedicated General Imaging and WomenHealthcare
Recruit and develop team / assume ramp up
Develop clinical and technical knowledge of Sales and Applications teams
Monitoring activities / Work optimisation
Manage Key Opinion Leader
KOL intimacy
Relationship mapping
Develop test product and validation
Work on scientific publications
Medical training
Create and develop of Ultrasound Medical Schools / trainings in ObGyn applications with KOL
Development of Ultrasound Medical School dedicated to 3D/4D in ObGyn
GE HealthCare
- Advanced Application Ultrasound Women HealthCare Systems
2008 - 2010Develop Business in WHS : presales presentations and demos and follow up / expertise in ObGyn
GE HealthCare
- Advanced Application Ultrasound Women HealthCare Systems & General Imaging
2006 - 2008Develop Business in WHS and General Imaging: presales presentations and demos and follow up / expertise
Aloka
- Application Specialist Ultrasound
2004 - 2006Develop Business in Cardiology, Vascular, ObGyn applications