15 years of International blue-chip Marketing experience, at strategic & country business unit level
Key focus area’s : Innovation & Product launches, Branding, Creative lateral think-tanker
Experience :
• B2C (food & drinks/non-food/banking services) across 5 markets : both in strategic Brand Development positions at European level and in local Executive Committee positions.
• B2B in Medical Devices at EMEA level : crafted the start-up launch of a disruptive medical innovation in surgery from concept to commercialisation across 34 markets.
Mes compétences :
Marketing stratégique
Stratégie