Menu

Guillaume DANARD

ANGERS

En résumé

Fort de 5 années d'expérience dans l'appui des entreprises françaises à l’international au Vietnam et à Hong-Kong, je suis maintenant à la recherche d’opportunités dans le domaine du conseil, du marketing et de la communication à Paris.

Mes compétences :
Agroalimentaire
Asie
B2B
Chef de projet
China
Chine
COMMERCE
Communication
Conseil
Dairy
Étude de marché
Event manager
Export
Food
Implantation
International
International Marketing
Investment
Investment Analysis
Manager
Marketing
Microsoft Project
Products
Produits Laitiers
Prospection
Sales
Sales & Marketing
Survey

Entreprises

  • SOPEXA Hong-Kong - Project Manager

    2008 - maintenant Implementation of marketing and communication campaigns for French and European Food and Beverage

    Main projects:
    -> Managed the EU program for promoting EU food in Hong-Kong and the concept of Protected Geographical Indications (PGI). Budget: €150K
    -> Coordinated the French Dairy Products Promotion campaign in ASEAN with major players in the sector: Bel, Lactalis and Bongrain. Budget: €100K
    -> Organised several marketing and communication campaigns for French wines (Bourgogne and St Emilion) with EU funds. Budget: € 140K
    -> Bid proposals for communication and marketing campaigns for French clients

    ==>Developed knowledge in handling EU funding projects (EU process compliance)

    Market intelligence reports to the French Ministry of Agriculture
    -> Prepared market studies and analyzed trends and competitors benchmarking.

  • French Chamber of Commerce in Vietnam - Hanoi office representative

    2005 - 2007 Sold and provided services for French and Vietnamese companies:

    -> Prepared tailor-made business programme for potential investors in Vietnam
    -> Drafted market surveys and investment analysis
    -> Organised trade missions and exhibitions under a French pavilion
    -> Launched and promoted new services (domiciliation services for investors)
    -> Direct sales and promotion through the Regional Chamber of Commerce in France (presentation of the business opportunities in Vietnam and the range of services provided by the CCIFV): +20% activity in 2007
    -> Promoted the French market and technologies toward Vietnamese companies

    Event organization and communication among the French business community

    -> Developed the Hanoi’s members portfolio (+20% since 2005)
    -> Prepared monthly workshops related to economic topics and legal issues
    -> Responsible for the newsletter publication

    Ad Hoc mission in Nov 07:

    Main organizer for 8th ASEAN Forum of the French Foreign Trade Advisors
    22-23rd of November 2007. 400 participants, €120K budget, prestigious guests: HervéNovelli (French Secretary of States) and Hubert Védrine (Former French Minister)

    -> Global organization and coordination of the project with our partners: Ubifrance, Medef International and the French Ministry of Foreign Affairs
    -> Coordinated logistics with all sponsors (HSBC, Calyon, EADS, STMicro,
    Gide LoyretteNouel…)
    -> Set up the 8 thematic workshops (definition of the topics, selection of speakers, registration follow-up).

  • Gavroche - Sales and Marketing Director

    2003 - 2004 -> Leader in sales development: increased by 10% the number of customers and maximized profit
    -> Developed trust-based relationships with customers
    -> Followed and controlled the process of the newspapers publication
    -> Worked with the web designers for the advertising, using press software’s such as QuarkXpress, Illustator and Photoshop

Formations

Réseau

Annuaire des membres :