Definition de strategie web
Maitrise de Gooogle Adwords, Analytics Facebook et Youtube.
Mes compétences :
Marketing
Internet
Liens Sponsorisés
Web
Search
Entreprises
Web & Digital Expert
- Fondatrice & Experte Digitale
2014 - maintenant
Interpublic Group of Companies
- Chef de groupe Search
New York2012 - 2013
Kompass International
- Chargée de pôle Search
Courbevoie2011 - 2012
ESearchvision
- Senior Account Manager
2008 - 2011- Project Manager(over 5 Account managers)
- Creating, implementing, tracking, analyzing and optimizing Paid Search campaigns.
- Utilize successful bidding strategies and effective keyword management of pay-per-click search engines including Google Adwords, Yahoo! Search Marketing and MSN Adcenter
- Make recommendations and formulate testing structure for keywords, ad copy, landing pages and position to increase site traffic
- Constant optimization of bid management strategies to maintain ROI
- Communicate to all partners aspects of performance and recommendations
- Provide marketing strategies to maximize conversion of consumer and b-to-b segments into qualified leads
-Recruiting, training and coaching of junior account managers
TAKEZO groupe ISOBAR
- Junior Account Manager
2007 - 2008Chef de projet marketing moteur de recherche