Nissan International SA
- Senior Controller - MC-E Chairman Office
Rolle2015 - maintenantNissan Europe Cross Functional Teams leader
Nissan Europe SAS
- Aftersales Operational Marketing - Section Manager
2012 - 2015Scope of responsability :
- Maintenance parts and customer loyalty products
- Managing a team of 6 product managers
- Involved in all marketing activities, budgeting, finance and business cases activities
- Leading Alliance synergies activities with Nissan Japan and Renault within maintenance scope
Insurance and service products :
- Leading insurance (Extended Warranty) and service products (Maintenance Contracts) for Nissan Europe Aftersales
- Launch of Nissan Europe Maintenance contracts program in 15 countries
- Leading all financial aspects linked to maintenance contracts (invoicing, claims management accrual and funds release)
Product management
- From sourcing up to promotion up to training to sales forces on all maintenance products
- In charge of Aftersales partnerships on Oil and Tyres (4 agreements in total)
- Controlling parts pricing activities based on parts life cycle pricing strategy
- Creation of dedicated marketing campaigns on oil, batteries, wipers and bulbs
Customer Service
- Reinforcement of the “Nissan customer experience” within aftersales
- Coordination of the Interactive Reception program
- Creation of Aftersales European guidelines for dealers
- Launch of an Ipad application allowing customers Vehicle Health Check
Nissan Europe
- Aftersales Operational Marketing - Service product manager
2010 - 2012Insurance products
• Project manager leading at European level the implementation and launch of the Nissan Captive Insurance program.
• Project study, coordination and implementation of Nissan In-House Extended Warranty program including system development, SAP integration, incentive program and promotion set up for each country
• Launch of pan-European Maintenance contract program (legal, tax, claiming flows implementation)
Service products
• Responsible of Pan-European Oil and Lubricant contract with Total-Elf.
• In charge of product range optimization to match market needs and BP targets
• Leading range extension between internal services
• In charge of new product development analysis related to the after sales service offer to customer.
• Permanent contact with European sales force task
SKF
- Product Manager
Montigny-le-Bretonneux2008 - 2010Product development
Coordinate range extension between internal services (Engineering, purchasing, quality)
· In charge of product range prioritization to match BP targets and market needs.
· In charge of new product development. Project leader in the launch of a new product line.
· Analysis of market trends and competitors benchmark.
· Specific purchasing activities to support new product developments or rationalization
Product Promotion :
· Permanent contact with European sales forces and key customers.
· In charge of product promotion to sales unit.
· Involved in global market offer definition and product strategy.
Valeo
- Marketing Analyst
Paris2007 - 2008Marketing analyst for VEC (+1,5B$)
Marketing function
• Collaboration with R&D teams to improve marketing mix of current products range.
• Analysis of market needs and new products evolution.
• Special study on selected market or cars (LCC, India..) presented at Group level.
Commercial function
• Answer to customer request for innovative products.
• Realization of internal communication toolset on innovative products.
• Collaboration with branch sales director for business plan elaboration.
Achievements
• Techwatch application set up. (Arisem)
• Development of internal market share tool follow up and competitor’s database. (Access development)
• Commercial interface with a car maker in a 70M€ annual project
• Gestion of all the modifications and quotation realization
• Realization of all the specific items relating to the commercial relation ( technical modification for cost down propositions, raw material increase, labor analysis, fixed and variable expenses…)
• Aftermarket offer realization and logistic organization.
• Offer creation for a new project.
Project controller function
• Monthly gross margin follow up: current and potential gross margin
• Reporting to French headquarters on the commercial risks and opportunities.
• Cost and profitability studies for the different production scenario.
IBM
- Sales assistant
Bois-Colombes 2003 - 2005Responsibilities
• Took part in sales and marketing meeting and coordination of the actions and follow-up.
• Daily sales and customer satisfaction reporting
• Preparation of briefs for the presentation of new product.
Achievements
• Creation of a customer’s satisfaction management process.
• Budget management for commercial events.
• Events’ organisation with enterprises in partnership with IBM