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Lucie TOMAS

GRENOBLE

En résumé

Mes compétences :
Cross channel Marketing
Product Lifecycle Management
Long Range Plans
Planification Budgétaire
Analyse des ventes
Veille concurrentielle
KOL Management
Gestion budgétaire
Market researches
Marketing stratégique
Travail en équipe
Communication avec les associations de patients
Bureautique
Organisation du travail

Entreprises

  • Action Medeor - Pharmacienne

    2015 - 2015 - Participation aux activités du département pharmacie pour l’envoi des médicaments dits “essentiels” et le soutien du développement local du système de santé dans les pays en développement.
    - Organisation de la participation d’action medeor au congrès annuel FIP avec la mise en place d’un stand, la publication d’un poster…

  • Sanofi - Junior Product Manager in Oncology

    Paris 2014 - 2015 Marketing Management (Strategic & Operational) of the oncology portfolio within the Germany-Switzerland-Austria (GSA) region

    Major achievements:
    - Launch of a new branded campaign with the development of associated aids (visual aids, iPad)
    - Sales force training about the new strategic communication, the material associated and the competitive landscape
    - Tactical implementation of the 2013 and 2014 Brand Plans with full respect of budgets and excellence in execution
    - Financial analysis: Sales forecast and Long Range Plans (LRPs) for the oncology products (Eloxatine®, Zaltrap®, Taxotère®, Jevtana®)
    - Forecast and monitor stocks of the oncology products with supply department
    - KOLs Management (national and international levels) for the development of various materials (patient guides, medical press interviews)
    - Organisation of Swiss round tables involving different medical experts of prostate cancer in order to promote the multidisciplinary approach

  • Sanofi, filiale Suisse - Junior Product Manager Zaltrap

    Paris 2013 - 2014 Launch & ensure the marketing management of a new biologic drug prescribed for metastatic colorectal cancer.

    Major achievements:
    - Contribute to launch Zaltrap® 2-months earlier as planned, as well as getting all the promotional material ready for the launch (a couple of months only after my arrival)
    - Improve its awareness & share of noise, contributing to an outstanding 2013 performance of Zaltrap
    - Develop the 2014 Brand Plan and lead the tactical meeting with the team
    - Financial analysis: Sales budget forecast and Long Range Plan (LRP)
    - Manage national & international KOLs (patient brochures peer-reviewed by KOLs, medical press interviews, talks in Swiss hospitals, advisory board)

  • Sanofi - Marketing Analyst, Anti-infectives & Rheumatoid arthritis Portfolio

    Paris 2012 - 2012 Analyze the potential of further indications of a new anti-rheumatoid arthritis drug, in order to integrate them into its Life cycle management plan.
    Assess the potential of antibiotics at early stage of development in terms of sales & market share.

    Major achievements:
    - Analyze brand competition in the rheumatoid arthritis market
    - Identify unmet medical needs & evaluate sales potential of further indications
    - Forecast potential sales of a new antibiotic compound at its early stage of development regarding the present and future of market and the healthcare requirements
    - Landscape analysis of the anti-infective market to establish the opportunities and unmet needs for drug development

  • Centre Hospitalo Universitaire de Grenoble - Clinical Pharmacy Student

    2011 - 2011 - Assessed an innovative medical device by experimental and clinical studies
    - Participated actively in writing a funding request to extend the clinical and non-clinical studies of a cardiac device for other surgeries
    - Updated the endowment of the pharmacy in the department of Hepato-Gastroenterology
    - Clinical activity in the Hepato-Gastroenterology unit

  • Centre d'Exploration de l'Angioedème - Lab technician

    2010 - 2010 - Characterized the pharmacological activity of an Active Ingredient responsible to serious adverse effects in clincal trials
    - Support laboratory activities

  • Sanofi Aventis - Site de production de Vitry s/ Seine - Trainee in Quality Assurance

    2009 - 2009 - Inventoried the equipment portfolio of Control Quality department
    - Controlled the equipment qualifications of the devices for an internal audit

  • Pharmacie du Bourg - Cognin - Pharmacist student (more than 500 hours of work)

    2008 - 2010 - Participated actively in therapeutic patient education and proposed medical advices
    - Dispensed medications

Formations

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