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Michael MCGOWAN

SAINT-GERMAIN-SUR-L'ARBRES

En résumé

An accomplished executive with international experience of sales, marketing and general management in the medical technology and biomedical research industries. Industry experience includes biomedical research (early drug discovery through to preclinical safety assessment), medical devices (injection material, blood glucose monitoring devices, orthopaedics and prosthetics) and medical software (laboratory and blood supply chain management).

Customer segment experience covers the pharmaceutical industry, hospital, pharmacy, pharmacy wholesale, academic and government medical research establishments. Broad exposure to working in matrix structures on a European and global basis

Experience includes the role of Managing Director of a French company with > 350 employees, sales and marketing direction for the EMEA area in a Fortune 500 company, Regional Business Unit leadership, Product Management, Market Research and Key Account Management.

Over 20 years experience in the medical technology field with knowledge of the non-invasive orthopaedic market in France and the diabetes market on a worldwide basis; blood glucose monitoring, pen injectors, prefilled syringes, autoinjectors.

Skilled in change management processes, sales forece reorganisation, the development and implementation of sales, marketing and operations strategy at European and national level. Experienced in the creation of push-pull marketing strategies in the healthcare industry.

Worked in France, UK, Switzerland and Sweden. English mother tongue , very good French and reasonable conversational Swedish.

Mes compétences :
Budgeting
Business
Business Unit Management
Change Management
DIRECTOR
Leadership
Management
Managing director
Market Research
Orientation
Planning
Process
Process management
Research
Sales
Sales and Operations Planning
Sales Director
Strategy
Strategy Development
Team Leadership
Développement commercial
Conduite du changement
Direction commerciale
Dispositifs médicaux
Budgétisation
Négociation
Marketing
Vente

Entreprises

  • Charles River Laboratories - European Sales Director

    SAINT-GERMAIN-SUR-L'ARBRES 2013 - 2015 Leadership of the European sales team consisting of approximately 23 sales personnel covering products and services in the field of Research Models, Discovery and Preclinical Safety Assessment. Key objective was to accelerate the European affiliates to sales growth by reorganisation of the sales team from a geographic focus to a structure based on customer segments. Direct line management of the sales organisation throughout the change process, annual sales and expenses budgeting; target and opportunity management; metrics management; recruitment; CRM roll out and management of quarterly/annual sales meetings.
  • Haemonetics - Director of Sales Europe

    PLAISIR 2012 - 2013 Direct line management of the Account Managers and Product Specialist team. Development of the long term strategic positioning of the software solutions division within Haemonetics in close collaboration with the Managing Director and R&D Director.
  • GIBAUD Groupe Össur - Managing Director

    SAINT ETIENNE 2010 - 2011 Social mandate and full P&L responsibility for Össur (Gibaud) France. Refining the company strategy based on changes in the competitive environment and directing changes in the organisation to address key problems and opportunities.
  • Becton Dickinson - Sales and Marketing Director Europe, Middle East and Africa

    Le Pont de Claix 2003 - 2008 Development and implementation of the sales and marketing strategy in the region.
    Working in a matrix structure with country and business unit management, I led the annual budgeting process through five planning cycles, achieving sustained growth of sales and profit from 2003 to 2008.
    Direction of the company’s strategic and operational resources into key growth opportunities throughout the EMEA region.
    As part of the worldwide marketing team and European Leadership Team I was actively involved in the development of the long term strategic direction of the business unit.
    Interfacing with regional marketing teams I was responsible for developing and implementing tactical marketing activities that facilitated the achievement of key objectives at country level.
  • Becton Dickinson - Region Business Unit Manager UK

    Le Pont de Claix 1999 - 2003 Full P&L responsibility for this £9 million business, 8-10 direct reports. Objective was to turn around this underperforming business which was experiencing flat growth and high levels of personnel loss.
  • Becton Dickinson - Region Business Unit Manager Nordic

    Le Pont de Claix 1997 - 2000 Full P&L responsibility for this $11 million business, 8-9 direct reports, development and implementation of the local marketing strategy. Objective was to stabilise and lead this underperforming business unit after 18 months of remote management.
  • Becton Dickinson - European product manager

    Le Pont de Claix 1995 - 1997 Tactical marketing management for a range of insulin pen injectors and pen needles.
  • Becton Dickinson - Key Account Manager UK and Nordic Areas

    Le Pont de Claix 1991 - 1995 Management of key pharmaceutical company accounts, generating new business, developing existing projects. Coordinating activities across the various functions to ensure effective account managment and business growth.
  • Becton Dickinson - Market Analyst and Market Researcher

    Le Pont de Claix 1988 - 1991 Analaysis of secondary market data to target potential customers and provide market intellegence to the sales force. Develop primary dataa to assist in product development and market needs identification.

Formations

  • Buckinghamshire College Of Higher Education (High Wycombe)

    High Wycombe 1985 - 1987 International Marketing

    Postgraduate Diploma 2 years, full time study

    Business Studies
  • York St John University College (York)

    York 1978 - 1982 BSc Physics and Chemistry

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