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Pamela WOLF

PARIS

En résumé

International Senior Executive with over 15 years of Sales and Marketing experience. An entrepreneurial driver of new business models, successful in designing and implementing new strategies to reach the consumer and generate more profit.

Specialise in Multi-Channel Distribution.

Trilingual American: English, French, Greek

Specialties:
P+L Management / New Business Development / Brand Image- Management / International Marketing / Negotiations / Interactive - Online - Ecommerce - Home Shopping - Infomercials / Integrated Promotion / Innovation/ New Product Development / Pricing Strategy / Merchandising /Training / Public Relations

Mes compétences :
Business
Business development
E-commerce
Ecommerce
Innovation
International
International Marketing
Management
Management international
Marketing
Negotiations
New business development
New Product Development
P&L management
Pricing
Pricing strategy
Product Development
Promotion
Strategy

Entreprises

  • Salesforce.com - Program Director Ignite Southern Europe

    PARIS 2015 - maintenant

  • MyLuxuryWorld (startup) - Co-Founder

    2012 - maintenant MyLuxuryWorld is a mobile 1st initiative that helps you discover luxury wherever you go!

  • Jodee (startup Interactive TV Channel) - Head of Sales, Marketing and Business Development

    2011 - 2013

  • Invalio - Partner/Digital Business

    2011 - 2013 At Invalio we develop and implement cutting edge sales and training solutions to grow brands and businesses.

    We make it our business to grow our customers' business!
    www.invalio.com

  • DigiStrat - Owner

    2010 - maintenant Helping companies enter into new distribution channels. Developing solutions for existing retail and in creating new opportunities both off and on line.
    Specific emphasis on the multichannel customer experience.
    Clients in Entertainment, Fortune 500 Financial Services, CPG, Cosmetics
    -Partnership Platforms
    -Revenue stream concept and content creation
    -Website and ecom platforms
    -Homeshopping/TV retail - DRTV

  • Coty Prestige - Global Digital Director

    Paris 2008 - 2010 Created a division in charge of globally developing and managing all non Brick&Mortar distribution channels and responsible for accompanying sales and marketing strategies (Home Shopping Network, Online pure players, Ecommerce platform, Infomercials).

  • Coty Prestige - International Trade Marketing Director

    Paris 2006 - 2007 Development and validation of Cosmetic Commercial strategies while supporting markets in their local implementation.
    -Projects included: Pop up stores, Transportable Cabins, Makeup artists and Alternative distribution initiatives

  • Coty Prestige - EMEA Marketing Director

    Paris 2001 - 2006 Formulated and executed sales and marketing strategies for 12 brands with distributors in EMEA as well as for specific Travel Retail accounts. Activities include: launch strategies, promotions, distribution targets, pricing, media, merchandising, public relations activities, and training.

  • Coty Prestige - International Promotions Manager

    Paris 1996 - 2001 Designed over 50 fully integrated marketing strategies for 7 fragrance brands from concept stage through to production and implementation strategy in store.
    -Value sets, samples, Gift with Purchases, limited editions, POS visibility materials, consumer contests, instore podium activities and CRM tools.

  • Yves Saint Laurent - Production/Design Coordinator

    Paris 1995 - 1996

  • Saatchi & Saatchi - Account Executive

    Saint-Denis 1992 - 1994 Developed and coordinated advertising campaigns for Procter & Gamble on Arial, Vicks and Jet brands, including relationship marketing and traditional media.

Formations

  • KELLOGG School Of Management, Northwestern University (Evanston, Il)

    Evanston, Il 2010 - 2010

  • Simmons College (Boston)

    Boston 1987 - 1991 Communications and Management

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