Sandrine ROUGIER

En résumé

Entreprises

• SPERIAN PROTECTION FRANCE

  maintenant

• Medop - Directrice commerciale France

  2016 - maintenant

• VANDEPUTTE SAFETY - Account Manager

  2013 - maintenant L'objectif de mon poste consiste à développer les ventes de produits d'équipements de protection individuelle sur les départements 93 - 95 - 60 en France. Mon poste à pour objectif de :
  - Déployer et exécuter la stratégie de commercialisation et le plan d'action convenus par la Direction
  - Travailler en collaboration étroite avec l'équipe de vente, identifier les opportunités d'affaires, démontrer leur viabilité et établir la stratégie appropriée pour conclure le marché
  - Maîtriser les aspects techniques des produits assignés
  - Assumer la gestion directe des comptes sur certains segments de marché éventuels axés sur des solutions techniques particulières
  - Contribuer à la définition de la stratégie de vente pour les lignes d'activité et secteurs assignés
  - Fournir des prévisions de vente tous les mois en suivant les procédure internes de Management de stock.
  - Préparation de rapports mensuels sur les activités et de bilans trimestriels détaillés du plan d'action commerciale
  - Gérer les relations commerciales Grands Comptes.
  - Animer mon secteur par le biais d'opérations marketing. Mise en place d'un plan de communication et organisation d'évènements nationaux en étroite collaboration avec le Département Marketing Europe.

• HONEYWELL SAFETY PRODUCTS (anciennement SPERIAN PROTECTION) - PRODUCTION MARCOM MANAGER EUROPE

  2011 - 2012 I am responsible for creating marketing communications tools to support HSP marketing & sales plans and activities. I am working with internal customers utilizing internal resources and external vendors as appropriate to produce high quality collaterals, advertising and sales promotional materials to support the goals and objectives of the company.
  
  My Duties & Responsibilities are :
  
   Develop and deliver a wide variety of marketing communications projects that support the strategic and operating goals of the HSP business. Projects include, but are not limited to: brochures (including the HSP European general product catalogue), sales collaterals, executive presentations, newsletters, advertising, promotion tools, etc.
   To be creative and challenge the tools that are developed with a view to guaranty continuous improvement – by making suggestions, being aware of market communication innovations, etc.
   Identify, select, and coordinate outsourced resources needed to achieve your goals
   Implement marketing communications programs
   Support technical products in a highly diverse and fragmented industrial markets
   Responsible for all the tools & content that are made available to the business (image library, content management tools…)
   Oversee the literature reprint cycle and recommend whether materials should be redone versus simply reprinted
   Own & manage each step of the projects that are assigned to you -or to the team if needed.
   Ensure that the necessary internal approvals are gained for each project.
   Work within the assigned budget & in the defined timeframe
   Manage vendors, suppliers and agencies

• HONEYWELL SAFETY PRODUCTS (anciennement SPERIAN PROTECTION) - Coordinatrice Marketing France & Export

  2004 - 2011 I was responsible for the overall Marketing activities in France, Med & Africa, both operationally & direct marketing, in order to support customer needs & business growth.
  Also, I was responsible for the successful deployment and execution of EMEAI defined strategic campaigns, promotions & programs in collaboration with key central EMEAI marcom constituents, regional lead & sales force.
  
  My principal Responsibilities was :
  • Defining and implementing the marketing plans for France, Med & Africa in collaboration with key central EMEAI marcom constituents plus the regional lead.
  • Execution and animation of the European Channel Program for the region & its customers
  • Adaptation & execution of EMEAI marcom campaigns in the local markets including promotions
  • Adaptation & execution of internal & external sales tools, collaterals in coordination with central marcom constituents & local market needs
  • Price list management & communication
  • Preparation & execution of communications packs to customers
  • Local budget management
  • Organization of tradeshows, customer days, and other events as needed
  • Support key account & distributor actions plans
  
  My principal Networks & Contact Links are :
  Internal : Channel Specialist, Central Marcom constituents, Corporate Communications, Regional Lead, FR/MED/AFRICA Salesforce, Customer Service, Logisitcs
  External : HSP Customers (Distributors), Agencies, end-users.

• SPERIAN PROTECTION (anciennement BACOU-DALLOZ) - Coordinatrice Marketing Export

  2001 - 2004 Coordination des directives MarCom Européennes sur différents marchés en Afrique, Moyen Orient,Europe de l’Est. Organisation de salons, créations d’outils marketing pour la force de vente et le réseau de distributeurs locaux. Elaboration de catalogues électroniques. Gestion de base de données

• ALCATEL CIT - Assistante Marketing - Switching and Routing Division.

  2000 - 2000 Participation à l’élaboration de Business Plans. Recherche d’informations concurrentielles sur Internet

Formations

• University Of Greenwich (London)

  London 1998 - 1999 Marketing & Communication

• ISEEC

  Paris 1997 - 1998 Marketing & Communication
  
  MARKETING COMMUNICATION

• Lycée Emmanuel Mounier

  Chatenay Malabry 1995 - 1997 Actions Commerciales et Marketing
  
  MARKETING COMMUNICATION

Réseau

• Carine VELUZAT

• Damien AUGENDRE

• Daniel ATHIMON

• Eric DENEUVE

• Fabrice SPENNINCK

• François GODARD

• Guillaume BIGOT

• Hélène BARBIEUX

• Maud BRETIN

• Olivier PICHERIT