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Stéphanie MARION

Boulogne-Billancourt

En résumé

Pas de description

Entreprises

  • Carlson Wagonlit Travel - Global Sr Manager - Online Traveler Services (Web & mobile)

    Boulogne-Billancourt 2010 - maintenant My roles include:1tDefining the business strategy and direction of the product range (1-yr marketing plan) for new online traveler solutions (mobile, portal...)2tDefining roadmaps and managing product definition3tSearching, negotiating and managing relationship with new suppliers and partners to develop new offers4tSupporting sales and communication action plans5 Management of 2 global product managersLaunch of a Global traveler portalLaunch of 2 global mobile apps - Global Award of the outstanding app (GBTA Innovation award Boston 2012)
  • Carlson Wagonlit Travel - Product Marketing Manager - France

    Boulogne-Billancourt 2008 - 2010 Product marketingStrategy & developmentProduct managementBusiness developmentInnovationMonetisation through new products and servicesMy tasks are management of the french traveler services and online solutions.1tDefining the business strategy and direction of the product range (3-yr marketing plan)2tLeading roadmaps and product definition3tManaging innovation (mobile, social media, new service cross-selling…)4tSelecting and analyzing metrics (technical and financial performance)5tSearching and managing relationship with new suppliers and partners to develop new offers6tSupporting sales and communication action plans7tManaging relationship with headquarters to push travellers strategy in France
  • ViaMichelin - B2C Europe Internet & Mobile Product Manager/Business Developper

    2005 - 2008 Web and Mobile strategyExpertise in E-Travel.Knowledge of project managementBusiness DevelopmentMy tasks are management of the E-travel side of ViaMichelin website (35 million visitors/month) and mobile range to increase traffic and revenues.My roles include:1tDefining the business strategy and direction of the product range (marketing plan)2tMonetizing the products (advertising, affiliation, e-commerce...) 3tCoordinating EMEA and NORAM teams (IT, sales, operations...)4tLeading business development5tLeading innovation (social media, Location-Based Services, web 2.0 content and moderation...)6 SEO, SEM, partnerships
  • ViaMichelin - B2B Europe Internet & Mobile Product Manager

    2003 - 2005 My role includes:1tDefining the business strategy2tCoordinating EMEA teams3tSupporting EMEA key account teams4 Product marketing5 Monetize contents (advertising, revenue sharing...)6tLeading relationships between partners, agencies and providers.My achievements within this role included:1t170% increase in revenue per year2t150% increase in value of the average agreement over 2 years
  • ViaMichelin - Product manager assistant

    2002 - 2003
  • Wavecom - Product Manager assistant

    Issy les Moulineaux 2001 - 2001 InternshipWavecom is the leader for pre-packaged wireless communications solutions for automotive, industrial and mobile professional applications1 Leaded market and technological intelligence2 Participated in implementing, enforcing and improving processes and structure3 Defined communication guidelines for product launches4 Set up follow up processes of sales and ROI measures
  • ESRI - Marketing project manager - trainee

    Redlands 2000 - 2001

Formations

  • Université Paris X Nanterre

    Nanterre 2000 - 2001
  • Università Paris X Nanterre

    2000 - 2001
  • Ecole De La Chambre De Commerce Et D'Industrie De Paris

    2000 - 2001

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