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Audrée POULAIN

PARIS

En résumé

Mes compétences :
Adaptability
EFFICIENCY
Logic
Sociable

Entreprises

  • Apple - France Retail Account Executive

    PARIS 2013 - maintenant Managing Apple Business development with key strategic retailers in France, maximising sell- through achievement, ensuring the highest possible revenue targets are achieved, driving business growth of Apple lines of business, coordinating and implementing Sales & Marketing programs together with the Retail program department.
  • Apple France - France Business Planning Manager

    PARIS 2009 - 2013 - Manage a team of two analysts controlling Revenue from gross to net point of view and operating expenses.
    - Accountable of all legal accounting aspects for Apple Europe HQ bases in France and Apple France together with the relevant experts: Shared service center for accounting and VAT, tax in UK, external advisors and auditors.
    - Review and provide finance sign off of periodic channel sales compensation computations.
    - Define sales targets per account executive and sales agents.
    - Ensure month and quarter end closing activities in liaison with central Accounting and system accuracy entries.
    - Ensure special focus on transitioning & End of life products. Provide feedback to management on potential solutions.
    - Prepare the quarterly business review and provide all relevant analysis.
    - Discuss and prepare with the sales team relevant demand generation actions in support of the required sales goals, promo impact seizing.
  • Apple France - France Demand Forecast & Analysis Manager

    PARIS 2006 - 2009 - Manage a team of four analysts managing sell-through processes and reporting by account making sure actuals for all customers are received on time, reconciling current channel inventory against historic sell in and sell out, and providing sell-through forecast on weekly basis at the account level.
    - Maintain and test the reporting systems and liaise with EDI team for the reporting automation and resolution when failure.
    - Review weekly allocation by account based on channel inventory goals and product supply within agreed guidelines.
    - Provide support to the sales team with relevant data and analysis based on sell-through.
    - Discuss and insure the communication with the central teams regarding the sell-through performance and forecast understanding – assumptions.
    - Help rethinking our processes with central teams, centralizing reporting and tools.
  • Apple Europe inc - EMEA On Line financial analyst

    2005 - 2006 - Responsible for the full Online P&L: Revenue and Operating expenses
    - In charge of performing the Gross to Net Revenue, in term of analysis & discount approval
    - Responsible for Opex: Business plan, forecast, reporting, analysis and control
    - Headcount related: Hct forecast units and Hct Opex related (structural expenses, sales commissions)
    - Assist sales management team in building up quarterly budget and forecast
    - Reporting and definition of KPIs for Online programs and promotions
    - Participate in the analysis and audit of discretionary programs to ensure a reliable ROI
    - Participate in the development and deployment of WW Online initiatives & WW systems and controls
    - Ensure month & quarter end closing activities in liaison with central Accounting & system accuracy entries
  • Apple Europe Inc - EMEA Sales Opex Analyst

    PARIS 2004 - 2005 - Assist the P&L controller in building up the quarterly budget
    - Control the OpEx on a quarterly basis (both structural and discretionary expenses)
    - Check expenses via project code tracking
    - Reports the global OpEx (Sales + General & Administrative)
    - Take care of the EMEA headcount forecast by country and function, interact with HR and managers
    - Analyze key deviations versus target
    - Ensure month & quarter end closing activities in liaison with Central Accounting & system accuracy entries
  • Apple Europe inc - EMEA Junior forecast analyst

    2003 - 2004 - Manage weekly and quarterly EMEA consensus forecast, (Units, Revenue, Standard Margin)
    - Analyze weekly & quarterly deviations and report to management
    - Develop key reports and calculation methodology to accelerate and improve the process
    - Create a pricing model centralizing discounts by product line, channel and country
    - Make sure all prices are lined up to the pricing model. Check and approve prices. Ensure figures & submission assuracy.

Formations

  • Université Nice Sophia Antipolis

    Nice 2001 - 2002 Post graduate diploma

    Passed with Distinction
    Thesis: “Companies’ failure” (available)
  • Université Nice Sophia Antipolis

    Nice 1997 - 2001 Master Degree of Economic Sciences

    Passed with Distinction
    Master’s memory: “The Nippon banking system crisis” (available)
    Subject of research: “Dissymmetric effects of globalization”
  • Lycée Auguste Renoir

    Cagnes Sur Mer 1996 - 1997 Baccalaureat S (Sciences)

    Sciences - Main courses: Mathematics, Physics and Biology

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