La Madeleine

En résumé

I am a Multi-Sensory Consumer in a Multi-Sensory World. My main interest is to plunge consumers into a complete experience of the product taking into account their 5 senses.

Mes compétences :
Analyse sensorielle
Psychologie Expérimentale
Comportement du consommateur
Psychologie Cognitive


  • AB Inbev - Global Sensory & Consumer Science specialist

    La Madeleine 2013 - maintenant Lead Sensory & Consumer Science aspects of Global commercial and technical projects closely with the Marketing teams internationally.
    Identify and Recommend best solution for new product development based on quantitative consumer research and sensory analysis.
    Technical support and guidance to Sensory and Consumer Science team in zones (US, China, Brazil, etc).
    Lead the development of new sensory and consumer science methods and tools, with a focus on consumer sciences.
    Create and Sustain external collaboration with international scientific experts, universities and Leverage scientific outcomes to improve internal knowledge and methodologies
  • Centre de Recherche en Nutrition Humaine (CRNH) - Postdoctoral Researcher

    2012 - 2012 Behavioural researches on food and hospitality fields with normal and pathological consumers.
    In collaboration with the Institut Paul Bocuse Research Center. International experience of 1 month in Pr Charles' Spence laboratory (Oxford University) on multi-sensory experience for an alcoholic beverage. "Composing with cross-modal correspondences: music and odors in concert" AS Crisinel, C Jacquier, O Deroy, C Spence - Chemosensory Perception, 2013.
  • Institut Paul Bocuse Research Center - Postdoctoral Researcher

    2011 - 2011 Behavioural researches on food and hospitality fields with normal and pathological consumers.
  • Université Pierre Mendès France, Grenoble - Postdoctoral Researcher (ANR AlimInfo project)

    2009 - 2010 In charge of behavioral and neuroimagery studies on food consumer behaviour with a psychological and an economics approach.
    Laboratoire de Psychologie et NeuroCognition (CNRS UMR 5105 – UPMF) and Grenoble Applied Economics Laboratory (GAEL UMR INRA – UPMF)
  • Laboratoire Dynamique Du Langage (UMR 5596 CNRS – Lyon 2 University) - Collaborator in the European Research Council

    2008 - 2009 In charge of two projects:
    1) ExpeDys Project: Psychosocial enquiry on the impact of the dyslexia in an adult population
    2) RevERP Project: Electrophysiological correlates in reversed speech comprehension.
    Boulenger, V., Jacquier, C., Hoen, M., Meunier, F. (2011). Interplay between acoustic/phonetic and semantic processes during spoken sentence comprehension: an ERP study. Brain & Language, 116, 51-63.
  • Cognitive Brain Research Unit (Helsinki, Finland). - Research Assistant (6 months)

    2006 - 2006 In charge of a study on "Simultaneous measurement of auditory discrimination profiles for speech and non-speech sounds by using the mismatch negativity of event-related brain potential" with Pr. Teija Kujala, Dr. Rika Takegata and Dr. Satu Pakarinen.



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