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Colombe LEROY

Neuilly-sur-Seine

En résumé

Mes compétences :
Business development
Marketing relationnel
Marketing stratégique
EMarketing
Contract negotiations
Search Engine Optimisation
Microsoft Word
Microsoft Windows
Microsoft PowerPoint
Microsoft Office
Microsoft Excel
Microsoft Access
Loyalty Schemes

Entreprises

  • JCDecaux - Project Development Intern - LATAM Region

    Neuilly-sur-Seine 2014 - maintenant - Developed and worked on new projects in Latin America
    - Carried out profitability studies of the projects
    - Participated in the development of the Business Plans

  • Cap Gemini Consulting - Asian Strategy Project - Cap Gemini Consulting mission

    2013 - 2013 Formulated a growth strategy for CALCUTTA WALKS for the next 5 years

  • Alliance Française - Cultural Product Manager

    Paris 2013 - 2013 - Organized and handled cultural events
    - Created a monthly Cine club, and looked for sponsoring for this event
    - Aided the Executive Director of the Alliance Francaise in all the projects

  • CANAL+ OVERSEAS - Product Manager - Africa Region Business Development

    Issy-les-Moulineaux 2011 - 2013 Developed tools, processes, and actions in order to slow down the churn rate (non resubscription rate) ;
    - Helped develop and launch a loyalty program ;
    - Strengthened and solidified the subscriber base (80% of re-subscription each month)
    Subscriber Marketing
    - Defined strategic guidelines and launching of special offers ;
    - Defined Marketing Direct Strategies during advertising campaigns ;
    - Aided in contract negotiations with suppliers (Production Company: 100 000 Euros,
    Goodies Supplier: 150 000 Euros)

  • Comptoirs Richard - Web Development intern

    2010 - 2010 Aided in the development of the website, specifically Search Engine Optimization ;
    - Aided in the development of the company's e-marketing and social media strategy ;
    - Implemented the website's internationalisation project

  • ESSEC - Consulting Mission

    Cergy-Pontoise 2010 - 2010 - Cross-Functional Project- Involved in Developing a Startup. (Tout l'temps Press)
    - Implemented market studies to determine the supply and targeted customer base ;
    - Developed the final business model and reported on project feasibility

Formations

  • ESSEC Business School

    Singapore 2013 - 2013 Global Manager in Asia - ESSEC Asia Pacific (Singapore)

    Acquirement of a global vision of management practices in Asia

  • ESSEC Business School

    Paris 2009 - 2013 ESSEC Programme Grande Ecole

    AACSB and EQUIS accredited
    ESSEC MBA graduating in 2013, Masters in Business Administration
    Communication and Management Chair Program (development and launching of
    products for Monoprix and France Loisirs)

  • Prépa HEC Saint Michel De Picpus

    Paris 2007 - 2009 Classe Preparatoires

    Intensive preparation courses for competitive examinations to top French Business schools.

Réseau

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