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Soluscope
- Directeur Marketing
Aubagne
2016 - maintenant
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Soluscope
- Head of Marketing Group
Aubagne
2012 - 2016
World leading company in medical endoscope hygiene.
- Management of Product Marketing and Communication team (4 people)
- Marketing Strategy and Roadmap definition
- Product Launch
- Marketing Collaterals (Sales tools, websites)
- Product Global interface (Internal, Customer)
- Competition analysis and Market trends
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TAGSYS RFID
- Product Marketing Manager
2008 - 2012
Responsibilities
- Market and competition analysis, Product Strategy, and RoadMap definition (RFID technology),
- Build marketing collaterals and Go-to Market strategy to extend market share for specific segments, business development,
- Product Management: ensure the coordination of all TAGSYS business, engineering and operation activities for RoadMap execution and Product Life Cycle management, from launch to End Of Life,
- Pricing Strategy and Gross Margin Management.
Achievements
- Increase of product market share in specific segments as Laundry and Library,
- Launch of innovative UHF offer for laundry market, TAM multiplied by 10,
- Product offer optimization by cross-segment mutualization,
- Significant Gross Margin improvement thanks to pricing policy,
- Partner programs including training and certification.
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TAGSYS RFID
- Global Program Manager - Boston (MA)
2006 - 2007
Responsibilities
- Define Go-to-Market strategy for UHF technology and associated product roadmap,
- Identify and close partnerships,
- Customer RFID project management.
Achievements
- TAGSYS positioning as the expert in Item Tracking using UHF technology,
- Launch of unique UHF label concept to address logistic and distribution application,
- Deploy projects for distribution (mobile phone) and retail application (bookstore),
- Lobbying and expertise in RFID standard committees,
- Local presence in USA.
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TAGSYS RFID
- Project Manager
2004 - 2005
Responsibilities:
- Customer Project Management,
- Implement innovative architecture and business process for RFID-based traceability.
Achievements:
- RFID deployment at Pfizer (healthcare) in manufacturing and distribution center to track and trace medicine,
- Total project sales : 1Meuro.
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Gemplus
- Development Group Manager
Meudon
2000 - 2003
Responsibilities:
- R&D Team Manager (6 Engineers, Electronic, Radio-Frequency and mechanical expertise),
- Project Manager (Product Development and Industrialization, budget 500keuros).
Achievements:
- Release of the first RFID reader platform on the market based on DSP (Digital Signal Processing) technology,
- Customer Support to ensure the adoption of new products in various segments.
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Gemplus
- Product Development Engineer
Meudon
1999 - 2000
Responsibilities:
- Senior DSP Engineer (signal processing algorithm, embedded firmware, analog and digital hardware),
- Development of RFID reader (Hardware and Software, Micro-Computing, Glue-logic, Analog Electronic and Radio-Frequency).
Achievements:
- Expert in DSP technology for Gemplus Tag department.
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TechnoFirst
- Project leader
1994 - 1999
Responsibilities:
- Project leader : development and industrialization of active noise control solution (automotive, aerospace and construction industry),
- Design of Electronic devices for real time noise reduction (headset, embedded electronic board…),
- Quality Assurance Manager.
Achievements:
- Development of Active Noise control solution in partnership with major industry actors (Dassault Electronique, Aldes, Renault Vehicule Industriel, Paulstra Hutchinson…),
- ISO9001 certification.