marseille
I capitalise on more than 15 years of experience in FMCG retail and Foodservice, in international Food & Beverages Groups, leaders on their market with premium brands
Key expertises : Marketing & Communication (Strategic & Operational) + R&D Quality (Food Sciences engineer diploma) + Business (entrepreneurial and intrapreunarial spirit)
Key achievements:
* re-structure a corporate brand during changes of Group organization in B2B (new brand equity applied in 3 Business Units, 31 countries)
* re-energize a commercial brand in B2C (+2 points market share, 32 innovations launched on 8 years, +1 point margin)
* create a new business (found a startup , brand stretching into new market and channel)
* mobilize teams (hierarchical management 13 pers, functional 15 pers across Europe) and manage profitable P&L
Pas de formation renseignée
