En résumé

International marketing specialist I have experience in developing and managing marketing and communication material, driving marketing projects, media planning, project management, organising events, market and competition intelligence, database management.

Flexible, committed and self starter, I believe in continuous improvement, dedication and building great relationships.

I work in an international environment within a cross functional team and use my broad experience to manage marcom and sales activities.

Open to opportunities.

Mes compétences :
Gestion de projet
Coordination de projets
Commerce international
Veille stratégique
Veille concurrentielle
Marketing B2B
Administration de bases de données


  • The Cotton Group, B&C Collection - Reseller Channel Coordinator Europe

    2014 - maintenant

    - Segmentation project manager: creating a segmentation, managing the process, identifying new market opportunities, generating and implementing marketing and communication tools to reach the corresponding targets
    - Marketing management: monthly reporting for a team of 11; follow up and coordinate team members across Europe; competition and market intelligence; budget planning and follow up; creating and managing marketing tools; process management
    - Salesforce CRM manager: implementing and managing Salesforce, including contract negotiation, analysing existing processes and strategic needs, defining CRM architecture and future processes, monitoring data cleansing and migration, ensuring continuous improvement of the tool and data quality
  • Allegis Group - Marketing Support and Bid Proposal Manager EMEA

    Hanover 2012 - 2014 EMEA Marketing Support
    - Managing marketing and communication material, including case studies, newsletter, white papers, presentations , promotional items, managing stocks and on-time deliveries
    - Organising international events – fairs, conferences, webinars – coordinating related marketing communications activities including communication campaign, invitations, activity planning, logistics and following up on results
    - Weekly reporting on sales funnel, following up on commercial pipeline and new opportunities
    - Managing market intelligence

    Bid Proposal Manager
    - Managing bids from end to end for the EMEA region including project management, leading and coordinating the response team across different time zones
    - Database and content management
  • Lubrizol - Marketing and Business Development

    Rouen 2009 - 2011 - Implementing a marketing program in Europe and expanding it in Russia, India and Middle East
    - Coordinating the communication campaign in EMEA, including relations with communication and publishing agencies, coordinating graphic design and translation
    - Analysing advertising in Middle East and implementing the 2012 campaign in the region
    - Managing market intelligence, reporting on competition and market related evolutions
  • Lubrizol - Marketing and Communication Coordinator

    Rouen 2008 - 2009 - Defining and organising international events, trade fairs and conferences, managing related marketing and communications activities, website updates, optimising leads
    - Managing our communication campaigns in EMEA in industry specific online and traditional media – preparing and implementing the media plan, coordinating graphics and translations, following up on campaign results
    - Coordinating communication campaigns in India and Russia
  • Lubrizol - Marketing Assistant

    Rouen 2007 - 2008 - Managing database and processing transition from Lotus Notes to SAP CRM
    - Executing mailing and emailing campaigns
    - Managing product literature: maintaining stocks and ensuring brochures updates
    - Investigating requests from the market
    - Processing customers’ orders, organising export logistic
  • Dexia Banque Belgique - Marketing Intern

    La Défense 2005 - 2006


  • Ecole Supérieure Des Affaires Lille (Lille)

    Lille 2004 - 2006 Master
  • Universiteit Gent (Gand, Belgique)

    Gand, Belgique 2003 - 2004 Maitrise (bac+4)
  • Université Nantes Eco

    Nantes 1999 - 2003 Licence Economie et Gestion de l’Entreprise