Paris2008 - 2014As a junior consultant in Management Consulting at Accenture Paris' Office, I help our clients to manage their marketing and sales issues.
- Loyalty and Relationship Marketing Assistant (Internship)
Munich2006 - 2007I helped the Loyalty and Relationship Marketing Manager to manage his various activities :
- BMW Magazine,
- Test drive
- BMW Golf Trophy,
- Loyalty policy
Fichet Serrurerie Bâtiment
- Internal Communication Assistant (Internship)
2004 - 2004In charge of internal communication (part of the HR department), I developped the internal magazine (from the specifications to the satisfaction survey after the first edition), created newsletter and other communication media, worked on legal billposting (internal rules, unions, free posting, etc.).
Primary objective : support real communication and not only information.
Aventis Pharma Deutschland
- Corporate Communication Assistant (Internship)
2003 - 2004I developped a media watch tool based on Excel and Google News to assess Aventis and its products'popularity. I also helped members of the communication department in their daily activities(synthesis, document gathering, events, translations) at the time of the announcement of the Aventis-Sanofi merger.
Master's thesis : "CRM and luxury brands : from customer relationship to the relationship with the customer"
Mémoire de fin d'études : "le CRM chez les marques de luxe : de la relation client à la relation avec le client"