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Morgane NOEL

SAN FRANCISCO

En résumé

Strong experience in customer relationship management and significant experience in operational marketing, I'm specialized in food industry sector. At the same time, I improve my knowledge in industrial design (product) with the aim to open me to innovation sectors.



Skills
- Marketing
- Project management
- Customer relationship

Knowledge
- Design
- Finance
- CSR

Aptitudes
- Independent
- Able to adapt
- Synthesize ability

Mes compétences :
Strategic marketing
Operational marketing
Customer relationship management
Team manager
Brand strategy
Project management

Entreprises

  • Ouhoo Group - Marketing Manager

    2012 - 2012 Ouhoo Group is a large Chinese company diversify in real estate, finance and newly in luxury industry.
    - Strategic diagnostic on yacht market, focus on Chinese customers profile.
    - Market analyze for visa agency opening in Shanghai.
    - Recruitment: Models for event, receptionist.

  • Epermarket (Yinpan Company) - Marketing Manager

    2011 - 2012 Yingpan is a young company specialized in food & beverage industry (online order, home delivery service), focused on the foreign community in Shanghai.

    www.epermarket.com

    => Definition & Implementation of the marketing plan for the website launch:
    - Communication strategy : flyer, communication on website and magazine.
    - Market analysis
    - Formulation and formalization of the corporate mission, company's values
    - Managing a team of 5.

    => Product selection for french community in Shanghai.
    => Designers brief creation, contract redaction, logo selection...
    => Company presentation for supplier, employees.
    => Recruitment (internship post, interview, designer selection)

  • Brioche Pasquier - Marketing assistant

    LES CERQUEUX 2010 - 2011 => Retail Marketing : commercial result analysis and improvment recommendations...
    => Product Marketing : new product launch, performance analysis.
    => Customer relationship management : 12 strategics Hypermarket and supermarket, Assortment negotiation, promotion sales, merchandising.
    => Project management : thematic creation on existing product...

  • Heineken France - Retail area manager

    Rueil-Malmaison 2009 - 2009 => Retail customer relationship management (40 stores)
    => Assortment negotiation,
    => Promotion sales
    => Merchandising

  • Unilever - Retail area manager

    Rueil-Malmaison 2008 - 2008 => Retail customer relationship management (35 stores)
    => Assortment negotiation,
    => promotion sales
    => Merchandising

  • Carrefour - Project management

    Massy 2007 - 2009 => Total store redevelopment proposition (extension 3000 m2), with new concept store for electronic, foto/sound department.
    => Market and competition analysis,
    => Benchmarking,
    => Store performance analysis...

Formations

  • Ecole Supérieure De Commerce De La Rochelle

    2009 - 2011 Marketing, Negotiation and sales

    Master's degree

    Master’s Thesis : The design’s role on brand strategies (how designers integrate brands specificities in their products?)

  • Ecole Supérieure De Commerce De La Rochelle

    2006 - 2009 Management, Marketing, retail

    Bachelor Business degree

    Management License, in Management University of La Rochelle (curriculum followed in parallel with Sup de Co teaching)

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