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Sophie DOMINJON

Limoges

En résumé

Mes compétences :
Adobe Photoshop
Internet
Management
Marketing direct
Communication
Marketing
Business strategy
Gestion de projet
Industrie
Business developpement

Entreprises

  • DEKRA Industrial - Présidente Directrice Générale

    Limoges 2016 - maintenant Piloter et développer l'entreprise sur tous les axes : RH, Ventes, Marketing, production, Management, Finances, IT, Juridique..
  • DEKRA Industrial - Directrice Générale

    Limoges 2014 - maintenant
  • DEKRA Industrial - Directrice marketing et commerciale

    Limoges 2008 - 2014 marketing stratégique
    marketing opérationnel
    ventes grands comptes,
    Relation client
    Stratégie ebusiness ( generation de demande)
    management ( 20 personnes)
    Approche par marché
    Campagne marketing btob et btoc
  • Microsoft - Marketing manager

    Issy-les-Moulineaux. 2003 - 2008 2003 - 2008 Marketing manager( 5 ans)

    Define marketing strategy
    management : 2 people
    built and coordinate marketing plan
    market btob : large accounts , mid market, small business
    market btoc
    Budget management : 1,5 m€
    press and communication agencies
    market analysis, competitors analysis
    Event management: Conférence 4000 people
    Organize national campaign with goverment.
    Negotiate partnership: brussels comission

    1999/2003 Customer Relationship director(4 years)

    • Direct Management : 15 people
    • Call Center Management 150 positions
    • Organization and segmentation of the customer service department. (70 agents)
    • Manage mid market telesales : scripts, objectives, productivity ( 50 agents)
    • Define customer care strategy
    o CRM ,Complaint managment, Single point of contact
    o Internal education
    o Increase by 10 % survey result on “very satisfaction”
    • Crisis manager : create crisis process, trained internal teams, organize war room,

    1996/1999 ISV / Strategic Alliances Manager ( 3 years)

    o Develop ISV and strategic integrator relationship : signe royalties contract
    ( Sema group, SAP, Baan, Computer Associates, People Soft..)
    • Business plan (Business review, marketing actions)
    • Grow SQL sales : 20% to 35% on NT server

    1990/1996 Public Sector Account Manager (6 years)

    • Develop high level relationship with government.
    • Built and sign public contract.
    • Grow sales on Microsoft Office et Microsoft Backoffice
    o Ministry of Finance
    DGI : adoption of Microsoft Office and NT Server
    DGCCRF: adoption of Backoffice and Microsoft Office
    o Ministry of Equipment:
    Adoption of Microsoft Office, SQL server, Exchange server…
    o Ministry of Defense :
    Adoption of NT Server


    ________________________________________
    November 89 – June 90 :
    Ista : Sales representative : retail and industry
    September 84 – October 89 :
    Agena : Sales representative bank and industry (Paris)

    Education


    HEC Cesa Marketing
    university Paris V
  • ISTA - Ingénieur d'affaires

    1989 - 1990 Responsable d'un secteur géographique, ma mission étaient la prospection, la vente, la fidélisation des clients de ce secteur.

Formations

Réseau