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Tanneguy DE BOURMONT

Champagne-au-Mont-d'Or

En résumé

BU Manager
Country Manager
Business Développement
Conduite du Changement
Implantation stratégique
Commercial et marketing Groupe
BtoB, Service, orientation clients
France
International
Asie
Chine

Mes compétences :
Management
Asia
China
business development
networks
people development

Entreprises

  • GiSmartware SAS - Owner & CEO

    Champagne-au-Mont-d'Or 2010 - maintenant Business re-organization
    General Management
    Business Development
    International orientation
    Communication
    Marketing
  • DOBAXO France - Founder

    2010 - 2012 Entrepreneur, Founder of DOBAXO France and DOBAXO China.
    DOBAXO is a trading company created to export a luxury Bas-Armagnac in China exclusively. The Chinese subsidiary is located in Shanghai and is a Wholly owned Foreign Enterprise. The idea is to create a cross cultural bridge between France and China through French products and know-how and to share exclusive items with Chinese people.
  • Schindler China - Sales Director

    2007 - 2009 Member of management Committee
    Lead the sales management in China:
    - Created sales and marketing department in China (7 people)
    - Proposed and implemented new sales strategy (customer oriented)
    - Proposed and implemented new sales policy (including new process)
    - Upgraded and implemented sales tools (CRM)
    - Proposed and created new marketing tools
    - Implemented new incentive policy
    - Managed and pushed sales distributors (200 agents)
    - Defined new sales profiles, led people assessment (120 people, 20% refreshed)
    - Proposed and implemented new KAM organization
    - First sales results: profitability increased by 50%
  • Schindler Management - Marketing Director Asia-Pacific

    2005 - 2009 Elevators and Escalators industry.
    Manage the Global Business expansion objectives of the Group.
    Supported all aspects of strategic planning for China, Korea, Australia, New Zealand and South East of Asia markets development, including marketing plans;
    Handled implementation of new corporate branding in AP
    - launched new Group product line in Asia
    - Market specifications
    - Marketing and sales strategy
    - Competitors analysis
    - Arrange Corporate training session for sales force and top management
    - Coordinate marketing materials
  • Schindler France - Marketing Manager

    2000 - 2005 Developed marketing activity in the new building segment sales with the aim to increase market share and strengthen position Nr 2 position in France.
    Conducted change management focusing on sales people (50 staff).
    Directed external agency to create and implement marketing materials.
    Member of Global Group work team in CRM Tools.
    - Increased market share by 7 points in 4 years
    - Increased sales by 60% in 4 years.
    - Increased profitability by 36% in 4 years.
    - Proposed and implemented market data specifications, including YTD, Budget and forecasts. Implemented results by branch and sales people.
    - Conducted national survey to assess company positioning including competitors benchmarking
    - Led national sales meetings. Introduced new approach to improve internal motivation
    - Proposed and implemented a new sales approach oriented services.
    - Created and implemented new sales and customer tools, including CRM.
    - Arranged and organized Company presence at Batimat (Worldwide building fair)
    - Recruited and trained marketing manager as successor
  • DÉVELOPPEMENT CONSTRUCTION - Project Director

    1996 - 2000 Member of the board
    Development of projects for clients; analysis, commercial network, forecasting, for major players in the construction sector, in the industry (Lafarge, ICI, Imerys) or the retail sectors (Castorama, Point P…)
    Increased sales by 20% in 4 years.
    Increased profitability by 20% in 4 years
    Led the Multi-Client Studies; Department ( 7 staff ).
    Implementation of a work plan allowing a 20% decrease in production costs
    New products & services development (budgets, business plans, production, distribution)
  • DÉVELOPPEMENT CONSTRUCTION - Consulting Manager

    1994 - 1996 Conducted market and sector studies for the construction industry
    Full range of studies in the construction sector
    Marketing audits

Formations

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