Tiphaine VALHEM

En résumé

Entreprises

• Amazon - Product Manager – Fashion category

  Clichy 2015 - maintenant Management of a top underwear vendor / 14 brands
  > List products and optimize brands’ portfolio
  » New products launch and promotion
  » Monitor catalogue, implement new levers to drive traffic and deliver the best customer’s experience
  > Business monitoring (weekly, monthly and quarterly basis)
  > Build animation plan and marketing initiatives with vendor linked to the budget negotiated
  » Define promotional mechanism and monitor profitability engaging Finance teams
  » Coordinate with the Marketing teams for execution
  > Ensure full availability of the selection
  » Manage product lifecycle
  » Secure deliveries by submitting block orders
  » Implement new process by blocking stocks in vendor’s warehouse

• YVES ROCHER - Head of Product Marketing

  Issy-les-Moulineaux 2014 - 2015 Multi Channel / Eastern Europe & Caribbean
  > Define pricing for our subsidiaries in Poland, Czech Republic, Slovakia, Hungary & Romania
  > Implement brand strategies and product strategies in countries (analysis of the market, targets’ determination, portfolio’s boosting & choice of communication’s guidelines)
  > Manage and follow strategic decisions: KPI definition, P&L products analysis
  > Marketing, benchmarking and recommendations

• Yves Rocher - Head of Business Analysis

  Issy-les-Moulineaux 2009 - 2014 Shop sales / Eastern Europe & Caribbean
  > Monitor daily turnover & KPI
  > Business review of marketing campaigns for our subsidiaries (Eastern Europe) & for our partners (Romania & Caribbean) and recommendations
  > Analyze & optimize commercial offers, market adaptations (choice of windows, merchandising, clients’ mailing)
  > Realize 3-year strategic plans & review of Christmas campaign turnover (analyze transformation rate, average purchase, traffic)

Formations

• Helsinki School Of Economics HSE (Helsinki)

  Helsinki 2009 - 2009 Exchange semester

• Rouen Business School

  Rouen 2007 - 2011 Master Grande Ecole
  
  Marketing, Développement de la marque - Parcours Apprentissage

Réseau

• Anastasiya TARABAY

• Anna KOZHEVNIKOVA

• Anne-Sophie LARGOUET

• Charles KOHEN

• Coralie DOUCY

• Marc VUILLERMOZ

• Pascal KRUPKA

• Sebastien DUNOD

• Stephanie VILLENEUVE