Paris
More than 17+ years of Marketing, Sales & Digital in highly dynamic and one of the most digitalized BtoC sectors for Multinationals and a Start-up.
I am passionate about creating new or transforming existing business models, product innovation and optimizing the Customer Experience in a multichannel environment.
I believe success comes from building strong brands that put the customer in the center of everything they do and from passionate & motivated teams federated behind a clear vision.
Trilingual, I have worked and lived in Germany, France and UK (headquarter & subsidiary) and managed multicultural and cross-functional teams in matrix environments.
Combining creativity, strategic thinking, business focus and the ability to get things done.
And to come….
Continue to grow and to take an active role in innovating and redefining business models in an onmi-channel, consumer centric environment to drive long-term growth in the exciting era of digital transformation.
Specialities:
Consumer Insights, Brand Platform & 360° Communication (bought, earned, owned), Product Development & Innovation, Customer Experience & Consumer Journey Mapping, Digital Strategy (E-commerce, CRM, Acquisition, Social Media), P&L Management & Business Planning, Partner Relationships & Negotiation, Team & Talent Development
Contact: schroeternina@yahoo.fr
Mes compétences :
Communication
Adobe Photoshop
Marketing
Management
Centre d'appel
Organisation
Stratégie commerciale
Marketing stratégique
Marketing opérationnel
Stratégie de communication
Vente
Planning digital
Revenue management
Distribution
Stratégie digitale
Merchandising
la stratégie Revenue Management
eCommerce
Joint Venture
Customer Relationship Management
Corps
Category Management
