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Roselyne KEO

PARIS

En résumé

A highly experienced professional who possess the required level of retail management know how needed to inspire, lead, develop and motivate staff. Thereby I help them to achieve outstanding results through passion, innovation and support. Key qualities include innovation in product range and responsiveness to market trends, as well as being able to give superb product knowledge and training to junior staff so they can deliver industry leading advice and iconic customers experience. I have a real passion for luxury brands, with a strong desire to exceed customer expectations.

Entreprises

  • Dolce Gabbana - Store Manager

    2013 - maintenant

  • Burberry Le printemps haussmann - Concession store manager ladieswear

    2010 - 2011 Having overall accountability for growing the sales and profitability throughout each area of the store. Managing teams to deliver KPI's and compliance throughout the operation, as well as delivering excellent standards of customer service.

    • Team Management 12 persons on a daily basis
    • In charge of 2 and 4 corners (Brit ladies wear and accessories collection and Prorsum/ London collection)
    • Cash flow
    • Back office functions
    • Budget annual sales €4 million
    • Driving sales through maximising team performance. monitoring KPIs (UPT-AUR-VAT)
    • Coaching Burberry Experience (Mystery Shopper)
    • Activity reports
    • Stock control/ sales through / loss control
    • Driving and maximising the sales and profitability of the store to achieve growth
    • Maximising sales through effective merchandising
    • Leading by example in all aspects of the role
    • Recruiting, training, supervising and appraising staff
    • Award 100% of results mystery shopper

  • Burberry Le Bon marché - Concession Store Manager

    2006 - 2010 • Team Management 5 persons on a daily basis
    • In charge of 1 corner (Brit ladies wear and accessories Prorsum/ London collection)
    • Budget annual sales €1.2 million
    • Award : best seller of the world incentive (rainwear, October 2010)1203516714s

  • Karen Millen - Assistante&Store manager

    2002 - 2006 Whilst in this position I improved sales figures, received recognition for my visual merchandising skills and recruited, trained and developed a successful team to support me.

    Achievements and Additional Responsibilities:

    • Team Management 12 persons on a daily basis, Budget annual sales €1.5 million
    • Consistently deliver a high standard of client service at all time
    • Achieve 40% of my personal annual target and objectives set by the company
    • Driving my store’s daily/ weekly / monthly Sales target/ Conversion rate/ ATV/ stock loss/ Account cards opened/ Mystery shop percentage
    • Train the team knowledge of Karen Millen products and services, fashion trends and fabric care and demonstrate this knowledge through personal styling of clients
    • Demonstrate the Brand Values through the client service
    • Responsible for collation and control of area payroll costs to aid improving profit
    • Manage and decision of my store products
    • Success in selling benefits of store card to customers and achieved highest penetration rate in host store consistently
    • Recruiting, training, supervising and appraising staff

  • Morgan - Assistante manager

    Saint-Malo 2001 - 2002 • Team Management 10 persons on a daily basis, budget annual sales €1 million
    • Driving maximising sales through maximising team performance. monitoring KPIs (UPT-AUR-VAT)
    • Maximising sales through effective merchandising (Promotion of Morgan brand, sponsor on the prime time “Star academy reality TV show) +40% in 2001
    • Activity reports
    • Stock control/ sales through / loss control
    • Leading by example in all aspects of the role
    • Recruiting, training, supervising and appraising staff

Formations

  • Académie Des Hôtesses Et Des Stewards (Paris)

    Paris 1997 - 1999 BTS Tourisme&Loisirs

Réseau

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