David DOUILLET

En résumé

Entreprises

• Groupe COFEL - DIRECTEUR COMMERCIAL, BU Specialists

  Boulogne-Billancourt 2016 - maintenant Heading sales over key french home furniture & mattress retailers & independents
  Leading a team of 40 sales people ( account managers, regional directors, retail managers and sales reps )
  Results : Merge of 2 Field Sales Forces into 1 single / Launch of Serta Brand in France in 2017

• Mattel - DIRECTEUR DES VENTES GRANDS COMPTES, Toys Specialists & E-commerce

  Fresnes 2014 - 2016

• MATTEL FRANCE - DIRECTEUR DES VENTES GRANDS COMPTES, Toys Specialists

  Fresnes 2012 - 2014 Heading Sales of strategic key account toys specialists : Toys R Us, La Grande Récré, Joué Club, King Jouet
  Leading a team of 6 Key Account Managers and Sales Co-ordinators
  Results : - +16% sales growth at Toys Specialists in 2012 ( vs market NPD -2% )
  - Creating customized seasonal line collections, implementing in store category merchandising
  - Developing new 360° cross-canal brand launching strategies between stores & web

• PEPSICO EUROPE - COMMERCIAL MARKET SUPPORT MANAGER

  Colombes cedex 2007 - 2012

• PEPSICO - COMPTE CLE REGIONAL ET DIRECTEUR REGIONAL

  2004 - 2007 Leadership of 10 sales executives team selling multi category food and beverages
  Negotiating with regional customers LECLERC, CARREFOUR and AUCHAN
  Results : - Winner of the 2006 and 2005 National Field force challenges both as team & individuals winners
  - + 51% sales at AUCHAN account / +24% at Leclerc / Category captain partnership with Carrefour

• PepsiCo France - RESPONSABLE FORMATION ET VENTE

  Colombes cedex 2002 - 2004 Implemented training platforms and coaching the 24 sales representatives of Southern France
  Results : - Achieved 13 sales executives induction plan delivered to new recruits across France
  - Developed Training platforms for Field managers and Sales executives

• PEPSICO - CHEF DE SECTEUR

  1999 - 2002 Managed a market area of 60 supermarkets and Hypermarkets:
  Mission : Increase Sales and Net Revenue by maximizing portfolio, space & promotions in store
  Results : - 1st & 3rd ( out of 72) for 2000,2001 Sales Field Challenges ( team & individual )
  - Gained 4pt of share of shelf space over Coca-Cola

Formations

• ICN Business School

  Paris 2010 - 2010 Diploma

• SKEMA Business School (ESC Lille & CERAM)

  Sophia Antipolis 1996 - 1999

Réseau

• Alexandre BERTHOUD

• Arnaud SOUCHAL

• Cécile HOLLANDERS

• Charles ROBIN

• Debord JEROME

• Frédéric NIOLLET

• Jerome MARCINIAK

• Loic CAPELLI

• Marine MATHIEU

• Roxanne ROBINEAU